Manitou Group, the worlwide reference in rough-terrain handling, and aerial work platforms, has unveiled the new segments in its construction range at the digital “BUILD THE FUTURE” event, broadcast worldwide.

For this event, Holymage was commissioned by OPA Group to design the entire video content projected inside the test bench building, part of a new production site, next to Ancenis, the historic French headquarters of the brand.

 

A 20m high projection mapping mixed with a unique set design allow us to create an impactful digital show, broadcast in 90 countries.
We also staged an original 3min machine show, creating a choreography between video-light-sound and the machine’s motions.

 

This edit is a special cut to enhance video and light content.


Client : Manitou

Agency : Groupe OPA

Direction / Video Design : Holymage

Light Design : Damien Tarres

Technical provider : OPA